Training manuals are skimmed. Zoom calls get forgotten. But franchise training videos stick. In today’s fast-moving franchise world, training needs to be consistent, engaging, and effective across dozens—or even hundreds—of locations. Video solves that. With video, your onboarding and training aren’t dependent on one trainer’s delivery or how much someone reads. Instead, it delivers the same message, every time, in a format people actually retain.
Why Video Boosts Retention
People retain 65% more information from video than from text. Employees don’t just read procedures — they see them. That’s why training videos outperform manuals.
Consistency Across Every Location
Manuals and trainers vary. Training videos create consistency across all locations — protecting brand standards, ensuring quality, and improving customer experience.
Engagement Through Real Scenarios
The best training videos simulate real-world challenges with roleplay and storytelling, helping employees solve problems instead of memorizing.
Example – Art of Drawers Training Series
We created a 16-part cinematic training series for Art of Drawers, showing real scenarios with actors and staff. Instead of a thick binder, reps got engaging, repeatable videos they actually wanted to watch — and they retained the lessons.
“Franchise training video collage: 16 engaging modules that replace manuals, boost retention, and improve franchisee success.”
Ready to Make Training Stick?
Training is the backbone of your brand. Don’t let it be the weak link. If you want training that’s consistent and memorable, franchise training videos are the answer.